With all the hype on the newest technologies and latest apps, behind the scenes the three major search engines continue to battle each other with M&A, new product offerings and advanced technologies of their own.  Google’s new indexing technology Caffeine allows the platform to index new web pages faster than ever before.  More and more smart phones are driving consumers to Google search elevating revenue behind their bread and butter – paid search text links.  So much more to come here – for more detail, read MediaPost’s write up here:  MediaPost & Google